SEO report of sparkshoppe.com

SparkShoppe LTD.

www.sparkshoppe.com/

SparkShoppe is a boutique marketing and communications group with an expertise in marketing strategy, shopper and digital marketing, branding and insights.


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.sparkshoppe.com/

Character length : 20

Title
SparkShoppe LTD.
Description
SparkShoppe is a boutique marketing and communications group with an expertise in marketing strategy, shopper and digital marketing, branding and insights.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: SparkShoppe LTD.
title: Hello
url: http://www.sparkshoppe.com/
type: website
image: http://static1.squarespace.com/static/55d3e4d7e4b0ac4433eb730e/t/56edad9627d4bd3b88456149/1493677344800/?format=1000w

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://sparkshoppe.com/robots.txt
User-agentDisallowed for the search engines
*
  • /config
  • /commerce/
  • /checkout$
  • /checkout/
  • /cart$
  • /cart/
  • /account$
  • /account/
  • /api/
  • /static/
  • All subpages are allowed to crawl


 Social

Social Engagement

Linkedin44

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
SparkShoppe LTD.

Character length : 16

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 2%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
200000
Heading structure in the source code
  • <H1> 
  • <H1> 
Word cloud
  • doe6
  • marketing6
  • jun6
  • comment6
  • john6
  • digital3
  • reale2
  • lorch2
  • meagan2
  • news2
  • neil2
  • stern2
  • handford2
  • content2
  • hello2
  • shopper2
  • sparkshoppe2
  • heidi2
  • sansolo2
  • insights2
  • finin2
  • lilkas2
  • blog2
  • michael2
  • megan2
  • maritza2
  • figliozzi2
  • advisors2
  • sara2
  • dave2
  • henry2
  • lyle2
  • einstein2
Keyword matrix
wordtitledescriptionsheading
doe
marketing
jun
comment
john
digital
Two Word cloud
  • john doe5
  • hello who2
  • einstein dave2
  • sansolo neil2
  • stern what's2
  • what's news2
Three Word cloud
  • john doe comment3
  • stern what's news2
  • contact advisors lyle2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 0 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
4.50
Flesch Reading Ease
68.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
3.10
Dale–Chall Readability
8.70
SMOG Index
7.70
Spache Readibility
5.00
Number of letters
1082
Number of words
222
Number of sentences
72
Average words per sentences
3
Number of syllables
356
Syllables in words
357
Average syllables in words
1.60
Number of words in first three syllables
43
Percentage of word / syllables
19.37
Words not in Dale-Chall easy-word list
120
Words not in Spache easy-word list
77

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Detected applications
FacebookWidgets
Google AnalyticsAnalytics
Google Font APIFont Scripts
Google Tag ManagerTag Managers
ModernizrJavaScript Frameworks
SquarespaceCMS
TypekitFont Scripts
jQueryJavaScript Frameworks
webpackBuild CI Systems
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
2,439 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
83
Number of source domains
18
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://use.typekit.net/.. /zeqyL-r2W6VvYNxA1cgMiFCd9l8EAAtT_rzSVp4v...
  • http://static.squarespace.com/.. /common-82d600baf3cebf62de6b-min.en-US.js...
  • http://static.squarespace.com/.. /commerce-5cab93cd3626bc794e7e-min.en-US....
  • https://code.jquery.com/jquery-2.1.3.min.js
  • http://cdnjs.cloudflare.com/.. /responsiveslides.min.js
  • https://static1.squarespace.com/.. /site-bundle.js
List of render blocking css files
  • http://fonts.googleapis.com/css?family=Lato:700,700i,400i,400,300
  • http://static.squarespace.com/.. /commerce-3af8852bf5111fcf8dba2cc6dd4ccb3...
  • http://static1.squarespace.com/.. /site.css?&filterFeatures=false
  • http://static.squarespace.com/.. /pinterest-d41d8cd98f00b204e9800998ecf842...

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
2.92MB
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
859.72KB
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
237.89KB
Gzip compression
Error! By using Gzip you can save 6.4KB (77% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
53
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://www.googletagmanager.com/gtag/js?id=AW-84740198415 minutes
https://connect.facebook.net/en_US/fbevents.js20 minutes
https://connect.facebook.net/.. /628935473935870?v=2.8.12&r=stable20 minutes
https://www.googleadservices.com/pagead/conversion_async.js60 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
6.36MB
Image optimisation
You can save 694.8KB (30% compression) by optimising the images below:

 Website security

IP
198.185.159.145
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 :  , ( 116px from top )
  • H1 : We anticipate the needs of consumers, ( 169.4375px from top )
  • H2 : Marketing | Digital | Insights, ( 254.875px from top )
  • H1 : Boutique shopper and digital marketing group, ( 581.875px from top )
  • H2 : With an expertise in shopper and digital marketing, branding and insights, our team delivers value to our clients by providing strategy and executing marketing plans with a 360° approach., ( 699.3125px from top )
  • H2 : The SparkShoppe team is comprised of seasoned marketing professionals with extensive experience in the food, beverage and hospitality industries and an expertise in digital technologies., ( 1200.546875px from top )
  • H1 : Ready to get started? , ( 6994.328125px from top )
  • H2 : Recent Blogs, ( 7731.328125px from top )
  • H1 : Connect With Us, ( 8731.328125px from top )
  • H2 : Shopper and Marketing Insights to Your Inbox!, ( 9616.828125px from top )
  • H3 : 286 Washington Avenue Ext. Suite 203 Albany, NY 12203 | (518) 389-6608, ( 10316.796875px from top )

 Typos

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